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VIDEO PRODUCTION FOR MOTOR SPORT

Raceflix is a multi award-winning video production company working in the motorsport industry, and located in the heart of Motorsport Valley, near Silverstone in the United Kingdom.

Specialising in applying a documentary style to video content for drivers, teams, sponsors, and race organisers, we build viable, cost-effective video strategies for our clients, ensuring that content reaches target audiences with impact.

Our productions are used to build awareness, generate demand, and maintain viewer engagement.

We create content for distribution via social media, video-streaming channels, advertising, digital broadcast and private screenings.

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Increased Impact of Social Media with Video

Words of Text Replaced by 60 Seconds of Video

Countdown to the 2023 24 Hours of Le Mans

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As we get closer to the dates of top events, demand for our services outweighs our resources, so please don’t wait to make your video production plans for your racing season.  Contact us today.
VIDEO PRODUCTION

VIDEO PRODUCTION

Full-service production with collaborative planning tools and experienced direction.

We pioneered the “micro-crew” approach to production by bringing the latest technology to every project. This allows us to get very close to the subject without getting in the way.

POST PRODUCTION

POST PRODUCTION

Everything we shoot has our agreed shotlist and the edit in mind.

Assembling motion, sound and graphic elements in to an engaging, compelling story designed to capture the attention of your target audience. Regional cultural needs are accommodated.

DISTRIBUTION

DISTRIBUTION

Your story is ready to tell. Now let’s get the story in front of your fans and customers.

The majority of our work is for online distribution via mainstream channels such as Netflix, Amazon Prime and Apple TV and YouTube. We can provide full distribution and promotion support.

RACEFLIX - TELLING THE STORIES BEHIND THE SPEED

To discover more about our approach to effectively telling your story, download information book.

STORY-TELLING

BRAND-BUILDING

Over the past few years, there has been a significant increase in behind the scenes access to drivers, teams, racing series and sponsors. Fans want to know more about the sport, the people, the venues, and how it all works. Video, used well, will help you make a stronger connection with your audience, while reinforcing sponsor appeal and securing compelling opportunities.

High quality video production needn’t be costly to you. Raceflix has developed budgeting models to meet a broad variety of needs and revenue acquisition expectations.

With many years of experience in developing commercial, corporate and documentary video productions for European, Asian and American clients, we know what it takes to capture an audience’s attention, generate demand, and maintain loyalty. Twenty years working in high-tech sales and marketing has perfected our ability to deliver a strong message.

Mainstream, iconic imagery is complimented by a creative, artistic viewpoint that establishes your personal and professional brand.

RACEFLIX SERVICES CATALOG

Raceflix specialises in three areas of motorsport-related video production:

  • Raceflix BioPix
  • Raceflix Trackside
  • Raceflix Corporate

RACEFLIX BIOPIX

What Raceflix is known for: Our team focuses on a biographical production featuring many dimensions of an individual’s life, or the history of a team, sponsor, or race series. Defaulting to the story of a driver, we will also develop viable and compelling productions about team owners, engineers, mechanics, executives and owners of sponsoring organisations, and the heads of racing series.

Depending on the breadth and depth of the story, running time can range as follows:

5 x 7 – 10 minute episodes

1 x 30 minute short documentary

3 x 25 minute episodes

1 x 100 minute documentary

More details about Raceflix BioPix can be found here.

Or Contact Us to schedule an introductory call.

RACEFLIX TRACKSIDE

Our  natural environment is trackside.  Spending many weeks each year in the paddocks, pitlanes, media centres and service roads of race tracks around the World, Raceflix knows how to get the best footage for our clients, whatever the conditions.

Our Trackside services generally fall in to three areas:

1. SOCIAL MEDIA

Up to five video clips over a race weekend, each of 30 seconds to one minute, ideal for posting to Instagram, TikTok or similar social media services.

2. RACE RECAP

A 3 – 5 minute recap of your race weekend featuring specific drivers, teams, cars and sponsors. Ideal for YouTube , Facebook, LinkedIn and team websites.

3. SEASON PLAYBACK

10 – 20 minutes of coverage from a complete season including interviews, results, off-track footage. Perfect for video streaming services and team websites.

Special pricing is offered for full-season contracts.  Payment terms are flexible.

Contact Us to discuss the plans for your season, and how Raceflix could support your success and recognition.

RACEFLIX CORPORATE

With extensive experience working in, and shooting corporate communications, marketing, educational content and events, combined with several decades of professional motor sport involvement,  Raceflix is well-positioned to deliver high-impact, engaging video productions for organisations doing business in the motor sport industry.

Manufacturers, service providers, logistics companies, staffing organisations, legal services, publishers; you name it, we can cover it.

Raceflix Corporate deliverables generally fall in to three areas:

30 seconds – 1 minute: Informational production, perhaps an company introduction or an advertisement.

3 – 5 minutes:  Deeper dive company overview including interviews, customer examples and strategic messaging.

Multiple clips of 2 – 3 minutes duration:  Internal messaging, educational content, motivational material.

We put customer satisfaction first and we aim to remain very easy to work with.  Click here to learn more,  For a friendly exploratory conversation, please contact us to schedule an introductory call.

Raceflix – Video Strategies for Motor Sport

Watch the full version of Pilota Ferrari here.

2022 Season Project Review

Industry recognition for Pilota Ferrari:

PROJECTS COMPLETED

DISTRIBUTED/FEATURED

  • Parabolica Sports/AF Corse
  • Bullitt Racing
  • BAM
  • Richard Mille Racing Team
  • Telcel
  • Infinitum
  • Claro
  • Oreca
  • Duqueine Engineering
  • G-Drive Racing by APR
  • John Falb
  • IDEC Sport
  • Autowebbb
  • Historic Sports Car Club
  • Pindare Agency
  • DragonSpeed
  • Jackie Chan DC Racing
  • Omologato Watches
  • Racing Team India
  • ERA Motorsport
  • Gabe Tesch/Team Dolan
  • Jota Sport
  • Risi Competizione
  • Masters Historic Racing
  • Jennie Gow Webinars
  • Kloc Uhrwerk
  • Pentus Racing Academy
  • Driving Koncept
  • Viraver
  • PepsiCo
  • NASA
  • SAP
  • Motorola
  • Greenpeace
  • E3
  • Veritas
  • CBS
  • Canal +
  • Velocity Magazine
  • Race Magazine
  • Race Car Engineering
  • Autowebbb
  • AOL Motoring
  • Wired Magazine
  • PR Week
  • Motor Sport
  • Haymarket Publications
  • Conde Nast Publications
  • Business Week
  • Newsweek
  • Race Media:Digital Publications
  • Information Week
  • Haynes Publishing
  • Time Magazine
  • Chicago Tribune
  • New York Times Motoring Supplement
  • Financial Times
  • GQ
  • Houston Chronicle (petrochemical feature)
  • Forbes
  • Fortune
  • Die Welt
  • Der Spiegel
  • La Monde
  • Le Parisien
  • La Tribune
  • Inc. Magazine
  • Henley Media
Raceflix uses Sony Cinema Line cameras for all primary content capture. With form factors to suit on-track shooting as well as the more confined spaces found around the pitlane, the Sony FX9 and Sony FX3 offer full-frame sensor quality with phenomenal focusing capabilities and ISO range.  Our Sony cameras are all approved by the Netflix Production Technology Alliance. This helps increase the appeal of appropriate projects to the Netflix commissioning and acquisition teams. We operate to production standards that support all major streaming platforms.

Sony Professional Filmmaking Support ensures our motor sport clients receive World class service in any situation.

Raceflix works regularly with race organisers of some of the World’s leading and most popular race series, with accredited crew in attendance.

PRICING

We do not publish our pricing for the simple reason that other production companies are also targeting your business, and we do not want to sacrifice production quality in a pricing comparison.

What we will commit to is a fully inclusive package that covers everything required to get your video in to your hands.  We will generally throw in a number of creative extras depending on the project.  Here is an example of a Raceflix Trackside package:

  • TV Rights
  • Travel and Day Rate
  • Music and B-Roll licensing where required
  • Rough cut and two rounds of editing
  • One week of video promotion on the Raceflix YouTube channel (~10,000 views)
  • All crew costs dependent on production scope and schedule

And we appreciate that your budget should be prioritised for your on-track performance so we offer several options to cover the cost of your video production.

Contact Us for a friendly chat. We are always happy to offer our best guidance and recommendations to suit your goals and ambitions.

MICHAEL FOX – CEO, NEW CHANNEL COMMUNICATIONS LTD.

More than 35 years of photography and video production/editing experience, with over 20 years in professional roles. Started racing karts at age 14. Worked for the Rothmans Rally Team in 1980/81 (World Championship winners with Ari Vatanen and Dave Richards). Offered a role with David Price’s Formula 3 team for 1982.

Focused on the effective and differentiated promotion of drivers, teams, sponsors, and racing series, utilising rich content delivered via digital communication platforms for still photography and television.

I bring a documentary style of photography, video production, and editorial to international motorsport, and motor racing at all levels. My clients benefit from creative audience engagement that helps them stand out from the crowd.

My aim is to ensure every image I shoot and submit can tell a story in its own right. With video, I aim to effectively deliver concise messaging inside the average audience attention span. And with editorial, my style is conversational, engaging, and easy to read.

PARTNERS

Raceflix works with a number of partners in the motor sport industry, each carefully selected to offer our clients a complete, high-quality service.

We strongly recommend the companies shown below.  Feel free to contact them directly, or Raceflix can act as your single point of contact.

How you engage and react on camera has become a critical skill for drivers and motor sport professionals at every stage of their careers. And audiences are expecting a lot more than “I just want to thank…”  How do you use the camera to your advantage?  How do you rise above the noise and stand out from the crowd?  What do you need to engage audiences that others fail to achieve?

Goodman Media is a strategic Raceflix partner.  Located on the perimeter of Silverstone Circuit, Goodman Media expertly delivers media and presentation skills for you to make the most of every moment at the microphone

LOCATION

Raceflix is located in the heart of Motorsport Valley ® in the United Kingdom. We are always happy to meet with you at a convenient location. You will more likely find us at London Heathrow or at a race track. We are happy to invest time to meet with you in person – just give us a bit of notice.

We can also meet via a Zoom conference call and stay in touch through WhatsApp.  Contact us for details.

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